A TikTok Academy for Accademia Italiana students

Florence, March 2024

Accademia Italiana inaugurates its first cycle of TikTok Academy to give life to a creative team that will create content to promote a brand. This online course has been created for students who want to learn how to create high-quality content, start a career in the world of social media, blogging, marketing or who are simply curious about the potential of the platform.

The workshop, held by the Digital Creator Lisa-Marie Proteau in art Almost Fiorentina, consists in creating a real team of work, through moments of sharing and brainstorming, will go to process content, which will be shared through the TikTok channel of Accademia Italiana.

The course will be held from mid-January to mid-June with 60 hours of online lessons, two hours a week every Thursday from 6pm to 8pm. The workshop will be enriched by 4 on-site experiences on Saturday in the two campuses of Rome and Florence and 5 extra lessons on marketing, creativity, video, communication and photography. The selected participants, among the Rome and Florence Campuses, will enrich their cv and their study plan with an experience in the field of social media by receiving a participation certificate and formative credits.

Nowadays TikTokis used by the world almost like Google. It’s no longer just an app, but a search engine. Though it is fundamental to know how to use it. Promoting a brand or working across the platform, however, is very different from spending hours shaking the FYP. Will be also covered everything related to the world of Creators/ Influencers.